PLR products are rapidly increasing in popularity. Many individuals are seeing them as a relatively easy way to make money online and they do. When you buy a private label rights product, like an e-book, you have the right to edit that e-book, add your name as the author, and sell as a new product. You are selling a product you did not create from scratch. The buying, re-branding, and selling of PLR product is not just a neat concept, it is also a goldmine.
If done right, this online moneymaking opportunity can replace your current full-time income and then some!
The first step in making money with PLR e-books is to buy them. Many websites and individuals sell them. When making your choice, consider your initial investment. Buying single PLR e-books is nice, but you may end up paying more. Subscription based services tend to give you access to new private label rights e-books every few months. Often you will receive a discount when buying in bulk. Your initial investment is important. The less you spend, the easier and quicker it is to turn a profit.
The next important step in profiting from the re-branding and reselling of PLR e-books is to determine your selling methods. Luckily, you have many options. Most create a sales page. To do this, purchase a cheap domain name and small web hosting packages. Good sales pages consist of eye-catching graphics, chapter summaries, content excerpts, and customer testimonials. You also have the option to do business with a third-party website, such as Lulu.com. These websites are already established with traffic, but they do take a percentage of your sales. If you want to retain the most profits, create your own sales page.
As previously stated, good sales pages have content excerpts from the book, chapter summaries, reviews, and eye-catching graphics. Unfortunately, that is not enough. There are millions of websites and thousands of other similar sales pages and e-books. To increase your profits, you must market your sales page. Just because you list a product for sale online, it does not mean it will sell. Yes, some individuals will find your e-book through a standard internet search, but relying on this alone limits you.
You now know the importance of marking a PLR e-book you re-branded and are selling, but what are your marketing options?
Google AdWords. This program is easy, affordable, and a wise marketing choice. So, you have a sales page where your e-book is listed for sale. To drive traffic to that page, create a Google AdWords account. You are able to create your own advertisement. Along with that, you choose keywords. These keywords are very important. You are selling an e-book, but so are thousands of others. You can use the phrase e-book, but also expand from there. Great examples include e-books for sale, debt consolidation e-books, and so forth. Focus on the general theme of e-books for sale and then the theme or subject your book covers.
What is ideal about Google AdWords is the cost. You can set a budget. If you are just starting out, set your limit at $50. You are only charged when someone clicks on your ads, not every time they appear on a website. This not only saves you money, but also ensures your money is wisely spent. If you set a budget, your ads automatically stop appearing after $50.
Article directories. Article directories are ezines where user-based content is submitted. To capitalize on this free advertising, create articles. Write articles related to the product in question. If selling a how-to internet marketing book, share a few tips in the articles, but leave your readers wanting more. Put a link to your sales page at the end of each article. Most importantly, articles submitted through directories expand and grow. Usage rights are given to others. A blog writer may take your article and post it on their website, but they must leave your name and links intact. Within days, one of your articles can spread across the internet, leading to more sales and income.
Mentioned above were just two marketing ideas for selling a re-branded PLR e-book. Think outside of the box. Market your products online, locally, through message boards, start an affiliate program, and so forth. In fact, your options are endless.